4 Ways to Start Increasing Your Web Traffic
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4 Ways to Start Increasing Your Web Traffic

Developing web traffic on a website is an effort that requires knowing how to direct attention. Contrary to what some people may lead you to think, a new website requires more than just a domain name and fancy layout in order to be successful. For a website to make it, especially in competitive areas of…

Understanding Google Local Services Ads

Understanding Google Local Services Ads

Google Local Service Ads is an effective advertising tool that brings local businesses to the forefront of potential customers’ search results. It operates by connecting businesses with individuals who are searching for their services in the local area. This blog post aims to shed light on the intricacies of Google Local Service Ads, their benefits,…

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Paid, Earned, Owned, and Shared Media: What Ecommerce Brands Need to Know

If you’re running an ecommerce business, you’re probably juggling a lot—inventory, fulfillment, website UX, customer support, and of course… marketing. But when it comes to marketing, it’s easy to get caught up in tactics:“Let’s run some Facebook ads.”“Let’s get influencers to post our stuff.”“Let’s do a giveaway.” All valid ideas. But if you’re not thinking…

Guerrilla marketing puts your message right in touch with the consumers of your product or service.

Social Media Marketing: Is It Still Worth the Hype for Ecommerce Brands?

Social media marketing is one of the most hyped—and misunderstood—channels in ecommerce. On one hand, platforms like Instagram, TikTok, and Facebook promise viral reach, engaged audiences, and the holy grail of brand building. On the other, ecommerce founders often pour hours (and ad dollars) into content that never quite moves the needle. So… is social…