There is no doubt that since the advent of social media, the idea of using it as a marketing platform has become one of the hottest topics. People of all stripes now claim to be social media marketing (SMM) experts who can assist you with your SMM needs. But, is it really worth all the […]
Mere Exposure Effect
The Mere Exposure Effect was first discovered in 1968 by social psychologist Robert Zajonc.
What does your branding communicate?
Branding is one of those buzzwords that you hear all the time. Like conversation marketing, it factor, or disruption, branding is impotent without a full understand of what it is and why it’s important. It’s really a very simple term. Branding is the face of an organization, the people, the image or representation of a […]
Developing Appropriate Content for Customers
Content marketing includes things like blogs, articles, newsletters, videos, and other similar content that provide customers with interesting and helpful information.
