Developing countries with growing economies are proving too lucrative to resist. There are numerous opportunities to explore in developing markets such as China and India. Marketers have taken note, …
Complexities of Marketing in Developing Countries
Marketing may seem like an easy job when you only see the final product. But, the truth is that there are a lot of factors that go into an overall marketing campaign, especially in different markets. …
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Consumer Behavior Differences between Economically Developed & Developing Countries
Consumer behaviors vary greatly from country-to-country, even when looking at the most developed of countries. Therefore, it makes sense that the consumer behaviors between developed and developing …
